The find results on feature shows directory results above the map pack.
Here’s what a find results on feature looks like on desktop results:
And on mobile results:
How to Rank for Find Results On Feature
There is no markup that can be implemented to appear in this SERP Feature as it redirects users to directories. However, having a high-quality consistent listings can help to increase your visibility on these directories, and therefore Google.
Use the Listing Management tool to improve your website’s visibility on the local level. Having consistent listings in multiple directories is a must-have condition to be visible.
Also refer to our blog article: What Is Local SEO? Local Search Guide for Businesses for how to optimize your business for local SEO.
How Semrush Collects Data About Find Results On Features
We crawl Google’s SERPs to collect the URLs linked to the find results on feature. This allows you to see if a keyword ranks for a SERP feature in our Organic Research toolkit.
- When we scan a keyword’s SERP, we identify whether or not the “find result on” feature is present anywhere on the results page.
- If this feature is present on the results page, but the domain you entered doesn’t appear for this feature: its icon will appear gray in the SERP Features column.
- If the queried domain ranks for this feature: you’ll see a stand-alone blue icon listed in the Positions column. This will allow you to see estimated traffic coming from the find result on feature. You’ll also see another row in the same table with the URL’s organic ranking and estimated traffic.
To learn more about this SERP feature and others, read our SERP Features Guide.