Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In November lastminute.ie received 336.06K visits with the average session duration 04:07. Compared to October traffic to lastminute.ie has decreased by -16.12%.

Visits

336.06K

-16%

Pages / Visit

3.46

Avg. Visit Duration

04:07

Bounce Rate

29.6%

Total Visits last 3 months

Nov336.06K

Oct400.66K

Sep326.95K

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lastminute.ie Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Lastminute.ie's core audience is located in Ireland followed by United Kingdom, and France.

Country		All devices	Desktop	Mobile
Ireland	70.91%	238.32K	23.76%	76.24%
United Kingdom	9.95%	33.44K	18.59%	81.41%
France	6.99%	23.5K	2.68%	97.32%
Italy	4.46%	15K	100.0%	0.0%
Switzerland	2.22%	7.46K	100.0%	0.0%

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lastminute.ie Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

Desktop

Nov 2024

On lastminute.ie, visitors mainly come from Direct (47.09% of traffic), followed by google.com (14.16%). In most cases, after visiting lastminute.ie, users go to lastminute.com and lastminute.ie.

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lastminute.ie Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Lastminute.ie’s traffic has dropped by -4.88% month-on-month down to current organic search traffic. In addition, paid search traffic has dropped by -3.64% down to current paid search traffic.

Organic Search Traffic

62.72K

-5%

Paid Search Traffic

11.61K

-4%

Branded Traffic Share

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lastminute.ie Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

lastminute.ie Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to lastminute.ie, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

Ireland

Nov 2024

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
last minute holidays	C	1	27,100	0.77	20.94%
hotels near me	T	4	135,000	0.57	11.09%
lastminute	N	1	8,100	2.77	10.65%
last minute hotel deals	N	1	6,600	0.53	8.68%
last minute hotel deals ireland	C	1	4,400	0.51	5.78%

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lastminute.ie Backlink Analytics

Analyze and track lastminute.ie’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

Find your strongest competitors for backlinks

lastminute.ie Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

456

1.77K

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lastminute.ie Backlinks and Referring Domains

Uncover the referring domains of your competition, assess their backlink profile expansion, and get a clear picture of the opportunities you may be missing. In November the number of backlinks to lastminute.ie has dropped by -4.58% and equals 1.77K. The amount of referring domains has increased by 0.88% and equals 456.

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lastminute.ie SEO Audit

Check out lastminute.ie’s site performance with an audit that detects issues related to crawlability, content, links, and coding

Assess your website’s performance and fix all associated issues

Make sure Google bot can crawl and index your website

Scan your website for 130+ technical and SEO mistakes

lastminute.ie SEO Audit and Website Health Check

See how your website’s overall health stands up to the competition. Fix any of the over 130 technical and SEO mistakes our tool finds

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lastminute.ieNovember 2024 Traffic Stats

lastminute.ie Web Traffic Statistics

lastminute.ie Traffic and Visitor Engagement