Erika Varagouliglobal content strategist AT SEMrushI create local and global content marketing strategies here at Semrush. I started my career as a journalist, but gradually the world of SEO and content marketing won me over. I am obsessed with creating content people love, Nick Cave, and Italian films. Fueled by caffeine.
Strong CTAs can inspire your audience to engage with your content and services. We share a few best practices for creating your own CTAs.
Jul 15, 2021
Is there an optimal length that your content should be? Should you be setting minimum wordcounts for your content? In this guide, we tackle the topic of short-form vs long-form content, sharing insights into how long your content should be and how a successful strategy should balance different formats to drive success.
Jun 30, 2021