If you work with a team of people using Semrush—at an agency, in-house, or a mix of both, here’s how to keep people on the same page and avoid doing double work.
In the various tools and reports in Semrush, there are ways to share your research and work within a team.
- Collect and share all important data with your team in a single place
- Distribute duties among the team and enable it with tools and data
- Give your entire team access to single-sourced, accurate data and marketing tools to streamline teamwork
- Define marketing strategy and make decisions as a team
- View automated reports and dashboards to keep your team updated on top-level metrics and trends, making it easy to see any issues and resolve them on time
- Share actionable insights based on accurate data with stakeholders
- Cover the full SMM workflow, from performance analysis to automatic content scheduling
- Monitor competitor social posts and community voice
- Collaborate with your SEO team and discover content topics that are trending in your industry
- Automate your copy editing: get quick tips on how to improve each content piece
Sharing Features
Using the sharing features in Semrush will help you and your team:
- Collaborate more effectively. Have a team running different tasks inside Semrush at the same time.
- Save time. Quickly exchange information without manually exporting data and easily delegate tasks to teammates.
- Stay in sync. Easily share your projects or assets with your team and see accurate data compiled in one place.
- Gain more transparency. Keep transparency on the assets in Semrush, monitor the progress, and give a hand to your team whenever needed.
Sharing functionality is available in Projects, Keyword Strategy Builder, SEO Writing Assistant, My Reports, and Listing Management. Find more information about how you can use the Semrush Sharing features within your team here.
Multiple seats
How to add users
Adding users to an account allows everyone on your team to use Semrush simultaneously. If you’re serious about using Semrush in a large team, this is the best way to maximize its functionality. Add your users and manage their limits manually from User Management.
How to allocate limits
Subscription limits that come with each plan will be shared between all users that are added to an account. Limits will need to be allocated to team members to allow them to use different tools within Semrush.
On the User Management page, you can choose either allocating limits individually to each team member or giving users under your account access to a shared pool of units so that they can independently spend the units available within your subscription plan. For further explanation, please read How Units Work in a Team.
To give the limits to each team member individually, click on the pencil icon next to a user to allocate their limits.
How to manage permissions
From here, you can also set each team member as an Admin or a User.
Admins are users that have the ability to distribute subscription units across the other users on an account. A user can be appointed as an admin by the account owner to gain more managerial abilities. When you become an admin of a corporate account, you can:
- Add and remove users
- Choose the way of distributing subscription units (individual limits vs shared limits)
- Edit allocated units
- View, Edit, Share, and Delete all projects created by users
- Change project owners
- View a list of queries made by users
- View a list of changes made to the corporate account
- Purchase additional user limits
Reporting
Share your reports and templates in My Reports
Please note: all paid Semrush users can share reports with teammates, even those who haven't created a Semrush account yet. However, in order to gain access to a report shared with you, you would still need to create an account.
Work together in a team while creating reports and provide accurate performance data across various channels, ensuring that everyone stays informed and up to date.
To share a report, you need first to find it in your report list and click “Share report”.
Then, choose who you'd like to share it with and the access rights you want to grant them:
After that, a user will receive an invitation to view or edit the report (if the user doesn’t have a Semrush account, they will be prompted to create a free account).
To find more information about the permissions for sharing a report as a viewer or an editor, check out this article.
To keep reporting uniform and branding tight within a team, share report templates in My Reports. Click on the Templates tab within the tool, find the Share button of the template you want to share, and enter the email address of the Semrush user you want to share your template with.
Collaborate with emails from different Semrush tools
PDF reporting allows sending reports from Semrush to different team members who work on the same site. Tight communication and sharing of insights will keep your team in the known on all reporting news with competitors.
For example, EyeOn emails about competitors’ updates can be sent to multiple team members.
To send emails, click on the Email report settings button. Then add your teams’ emails (up to 30) for weekly competitor updates (Google Search Ads, new pages, blog and social media posts) and Google Search Ads Alerts (report showing ads launched by your competitors).
Social Media Marketing
How to share your project via Semrush Social
You can share any of your projects straight from the Social Tracker, Social Poster, Social Analytics, or Social Content Insights tools without going back to the Projects Dashboard.
Click the Share button at the top-right of one of these tools, add an email address, and select the viewing permissions.
Please kindly note that a person should have Semrush Social purchased in order to view your project with an Editor’s permission. If you share a project with an Editor access to a user without Semrush Social, they will see it as a Viewer and will not be able to make any changes.
How to send posts for approval
Before posting on social media platforms, use this feature to get your post approved by your team first.
Toggling the “Post needs approval” switch under the post settings allows you to generate a unique link. Those who receive it can view and approve publications from Social Poster even without a Semrush account.
This option works for multiple posts as well, so instead of generating a link for each post, you only need to toggle the “Post needs approval” option once. After following the link, a user is able to approve your posts one by one or all of them at once.
Content Marketing Platform
How to collaborate with SEO Writing Assistant
SEO Writing Assitant allows you to work with the text you want to improve or create in Google Docs, WordPress, or Microsoft Word, but also right inside Semrush.
The tool can also be used for collaboration with the document-sharing feature. Sharing can help you distribute workload between different team members, assign Writer/Manager roles to responsible persons and collaborate on creative ideas.
Find out how sharing works here.