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Digiligo
Digiligo
Explore infinite possibilities with us.

India

リモートワーク

10-49

2016

5
Digiligo is an agile, smart, and innovative company working in the digital marketing, customer experience, and digital branding space. With its expertise and capabilities, the company in collective has driven over $81 million in digital revenues for its clients across the globe. The company is at the forefront of innovations to help organizations, startups, and NPOs build their future the way their customers want in an ever-evolving technological landscape.
予算
  • $1,000 +
Semrushアシスタンス
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価格設定モデル
  • 時給
  • リテイナー
  • プロジェクトベース
  • コミッション
クライアントの事業規模
サービス
言語
  • 英語
地理的な焦点
  • Europe, the Middle East and Africa
  • North America
  • India
成功事例

課題

The client was running ads on Google and Facebook with just over 3-4X ROAS on his products. Scaling to a higher ROAS within 3 months was a tough challenge due to factors like limited reach availability, restricted ad copies, and no creative support.

ソリューション

Creative strategy, informative/text-based videos and gifs, simple ad copies for high conversion rates, and optimization across product categories on Shopify. Re-structuring pixels, analytics, and using past data to optimize the current campaigns. Location and product category-based campaigns helped.

結果

Decrease in return rates of product from 44% to 18% Increase ROAS from 3X to 8X in month 2 and thereafter 18X on month 4 Consistently struck 10X ROAS across all campaigns across 12 months Some campaigns struck 44X ROAS on certain days of the month Increase engagement across ad copies

課題

High cost per admit, high cost per lead/cost per call across their paid search. SEO was done very poorly, with a lot of spammy backlinks and the website being flagged by Google almost. Most PPC Campaigns were on Google search due to restrictions, and the completion was 95%

ソリューション

Location-driven campaign structures, SKAGs for top 5 keywords across the USA, and highly converting ad copies with clear-cut extensions and site links. Landing page deployment for over 100 cities in the USA. SEO: Disavowed all spammy backlinks while building new ones, keyword niche optimization

結果

Cost per conversion reduced from $5000 to $1800 Cost per call/lead reduced from $250 to $85. Spam score reduced from 17% to 1%. Organic keywords ranking increased from 150 to 1250 keywords. Total backlinks reduced from 14K to just 3K high-quality backlinks. Both PPC/SEO drove 12X revenues

クライアント
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