Here at Bspoq, our vision is to contribute to a world where interactions are rewarding and meaningful. Whether that be through the relationships we nurture with our clients and team or through each campaign and project, we take on.
By evaluating the complete marketing mix and business structure, we assess the strengths and weaknesses of your business and help you build the foundations to grow a fully functional and stable enterprise ready for growth. With the foundations in place, we deliver continuous marketing and business support to help you reach your ideal customer, increase brand awareness and increase your turnover.
DISCOVERY: Where are you now?
In our discovery phase, we get to know you and your business from the inside out and evaluate your business strategy, processes and functionality, product offering and services, culture, and more. This phase is often the most time-consuming but is the most crucial!
Without a clear understanding of the ins and outs of your business, we cannot provide an accurate plan to reach your objectives and will find it very difficult to deliver the results you deserve.
DREAM: Where do you want to be?
Our dream phase is our strategy phase. We look at the direction you are going vs where you want to be and put together a road map based on your ambitions, environmental factors and market behaviours. We will go through your mission and vision and help you craft a strategic plan to get your business to the next level.
DRIVE: What are we doing to achieve it?
With a clear understanding of how your business operates and a goal and strategy in place, we start implementing. The drive phase is the everyday implementation of tactics outlined in your strategic plan.
DIRECTION: Are we getting results?
Nothing would be a success if we didn’t track and measure results. The direction phase is an ongoing phase that allows us to monitor progress, track results and pivot where necessary. We approach direction on a daily, monthly and quarterly basis, prioritising growth in terms of revenue, engagement, experience and lesson learned.